72 hours without milk…


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I choose to avoid milk for 3 reasons:

My health – I find it slows me down and increases inflammation in my body. I had an inflammation disease when I was 19 which left me bedridden for 6 months. I changed my diet completely and dairy products were amongst the first to go. I had almost instant results. We’re not made for their milk.

Secondly – The physical stress and emotional grief we place upon animals… I don’t think I need to go into detail.

Thirdly – Environmental reasons. The amount of damage we could reduce by turning to alternative plant based options is enormous. The fact that one of my partners Oatly has not only turned Way out West into one of the first vegetarian and dairy free music festivals on the planet, they’ve also more or less emptied Göteborg of milk for 72 hours! To me that is mind blowing and SO inspiring. Anything is possible. That’s why I work with them, that’s why I’m so proud to be one of their ambassadors.

Sign up at www.72hrs.se

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